top of page

AI Hallucination Is Real. So what can you do about it?

ree

Artificial Intelligence (AI) tools like ChatGPT, Claude, and other generative AI systems are becoming essential in workplaces across Singapore. While these tools offer powerful automation and efficiency gains, they also come with a critical weakness: AI hallucinations—outputs that are factually wrong, misleading, or entirely fabricated.


For businesses, hallucinations are not harmless mistakes. They can cause legal issues, financial losses, reputational damage, and incorrect decision-making. This article explores high-profile examples of AI hallucinations, why they occur, and modern techniques such as RAG and AI pipelines that reduce or eliminate them.


What Are AI Hallucinations?


AI hallucinations occur when large language models (LLMs) generate incorrect, fabricated, or unsupported information with complete confidence. This happens because LLMs predict likely word sequences; they do not inherently validate facts.


High-Profile Real-World Cases of AI Hallucination


Case 1: Lawyer Submits Fake AI-Generated Citations 

In 2023, a U.S. lawyer used ChatGPT to prepare a legal filing. The AI generated six fabricated court cases, complete with fake citations and fictional legal arguments. 

The lawyer was fined, and the incident gained global media attention.


Case 2: Google Bard’s Wrong Answer Causes $100 Billion Market Drop 

During Google’s live launch of its AI chatbot Bard, the model gave an incorrect fact about the James Webb Space Telescope. 

This error caused Alphabet’s stock to drop by 9%, erasing over $100 billion in market value.


Case 3: Meta’s Galactica AI Fabricates Research Papers 

Meta released Galactica as an AI system to help scientists generate academic content. Within two days, researchers exposed the model producing fabricated scientific references and nonsensical papers. 

Meta removed the system following widespread criticism.


Case 4: Stack Overflow Bans ChatGPT Answers 

Stack Overflow temporarily banned AI-generated answers in 2022 due to “high volumes of answers with low accuracy,” overwhelming moderators and risking misinformation.


Why AI Hallucinations Are Dangerous for Businesses


- Legal exposure from incorrect statements 

- Faulty financial summaries or analytical reports 

- Compliance breaches 

- Serious reputational damage 

- Incorrect SOPs or training materials 

- Incorrect technical or coding outputs that introduce vulnerabilities 

- Loss of trust among customers and staff 


How to Reduce or Prevent AI Hallucinations


Solution 1: Retrieval-Augmented Generation (RAG) 

RAG ensures the AI only answers using your own verified documents and knowledge base. It retrieves real data first, then uses the LLM to generate an answer strictly based on that information.


How it works:

  1. Users ask a question

  2. The system searches your internal documents/databases

  3. Only relevant chunks are fed to the AI

  4. AI generates an answer based strictly on retrieved facts


Benefits:

  • Greatly reduces hallucinations

  • Always up-to-date

  • Ensures compliance

  • Prevents fabricated citations

  • Customised for your organisation’s knowledge

  • No data leaves your secure environment


Solution 2: Building AI Pipelines 

Instead of giving AI full freedom, building company-specific pipelines break tasks into stages:


Example:

  1. Interpret question

  2. Retrieve data

  3. Validate data

  4. Draft response

  5. Apply safety rules

  6. Final output


Pipelines:

  • Add validation layers

  • Prevent unsupported answers

  • Enforce business rules

  • Reduce errors and hallucinations

Think of it as “AI with a safety supervisor.”


Solution 3: Use Enterprise or Private AI Models 

Private deployments ensure:

- Full data isolation 

- Logging and audit control 

- Safe internal usage 

- Compliance with PDPA and organisational policies 


Solution 4: Fine-Tuning with Internal Data 

Use documents or data that are specific to your company as the data to train your LLM. LLMs trained on:

  • Your SOPs

  • Your product manuals

  • Your compliance rules

  • Your internal documents


Models trained on your internal data produce:

- More accurate 

- Industry-aligned 

- Safer 

- Less generic answers 


Solution 5: Implement Governance, Monitoring & Safety Guardrails 

Effective organisations set clear guidelines:

- AI use policies 

- Data handling rules 

- Allowed vs. restricted tasks 

- Regular accuracy evaluations 

- Monitoring for misuse 


AI is not always right. Be aware of the risks and take steps to prevent hallucination.


AI hallucinations are not a minor flaw—they are a business risk. Without guardrails, hallucinations can cause real harm: incorrect reports, legal issues, reputational damage, and operational mistakes.


However, with the right setup—RAG, AI pipelines, private deployments, fine-tuning, and governance—businesses can use AI safely and reliably. AI becomes a strategic advantage, not a liability.


Using AI in your work but want to avoid AI hallucination? Let's chat.


Sources & References:

New York Times – “Here’s What Happens When Your Lawyer Uses ChatGPT”: 


Reuters – “Google’s Bard chatbot shares inaccurate information”: 


MIT Technology Review – “Meta’s new AI model is dangerous”: 


The Verge – “Stack Overflow bans ChatGPT answers”: 

Comments


bottom of page